A CRM consultant is part of a relatively niche group and typically works independently, offering vendor-neutral advice on CRM technology strategy, selection and implementation issues. CRM consultants have experience of working in a lot of CRM implementations and with lots of different CRM technologies, coupled with strong business acumen, and are therefore in a position to advise partners on such projects.
Cologne is the largest city in the German state of North Rhine-Westphalia and fourth-largest city in Germany (after Berlin, Hamburg and Munich). Economically strong, the city benefits from a large market structure, with the most important industries being insurance and media, with several clusters of media and communications firms headquartered within the city. Cologne is also home to a number of corporate headquarters and is an important hub for culture and research.