Posted by Alex Phillips over 1 year ago
Microsoft has announced new investments in a number of technologies and programs which are designed to boost its partner network.
This news came ahead of Inspire, the company’s annual partner conference taking place in Las Vegas this week. The new investments are aimed at helping Microsoft’s partner engagement for the cloud era.
The company is planning a number of improvements to current programs, as well as the introduction of some new ones. Here’s what we can expect:
Microsoft Teams: Since launching two years ago, Teams now has more than 13 million daily active users and 19 million weekly active users. The company announced new features for Teams, including new ways to support healthcare organisations and first line workers. New partner integrations include support for contact centres, compliance and cloud solution providers.
Dynamics 365: Expect to see major updates to the Dynamics 365 Nonprofit Accelerator and two new integrations for Dynamics 365 geared to the financial services and automotive industries. The company also announced the general availability of the Business Applications ISV Connect program, complete with development tools, marketplace resources, joint field engagement processes and support.
Azure Lighthouse: A new arrival on the scene, Azure Lighthouse allows partners to view and manage Azure at scale across all customers via a single control plane. This means a better Azure experience thanks to greater automation and efficiency. Customers can enjoy greater visibility and security.
Azure Migration: Another new addition, the Azure Migration Program helps customers accelerate the migration to Azure. It offers tools and advice to mitigate risks and address common issues that occur when business move workloads to the cloud.
Microsoft wants to build on the success of its co-sell program which launched two years ago and has seen $9.5 billion in annual contracted partner revenue. It plans to do so through partner investments:
1. Five new advanced specialisations including:
· Windows Server and SQL Server Migration to Microsoft Azure
· Linux and Open Source Databases Migration to Microsoft Azure
· Data Warehouse Migration to Microsoft Azure
· Modernization of Web Applications in Microsoft Azure
· Kubernetes on Microsoft Azure
2. General availability of Microsoft’s security competency which “allows partners to market their expertise and provides access to a range of benefits designed to enable business growth and profitability.”
3. New advancements in the marketplace rolling out this month such as additional pricing models, a rewards program and a new route to market. These are designed to help companies that publish transactable offers in Microsoft’s expanded commercial workplace.
Speaking about the announcements, Gavriella Schuster, corporate vice president of Microsoft’s One Commercial Partner group stated: “Customers and partners alike continue to move to the cloud and accelerate their digital transformation, leading us to new and different levels of partnership.”
She continued: “Our portfolio of programs, offers and resources for companies partnering with Microsoft is transforming to help them capitalize on this opportunity.”
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